Actually local. Not a national tool brand.
BrightLocal and Semrush sell software. Untap Web is a real agency serving Midwest markets. We know the competitive landscape in Cook County differently than in Sedgwick County — because we're here.
Untap Web is a real Midwest agency — not a national tool brand with a dashboard. Growth plan includes full Google Business Profile management, citation cleanup, schema, and county-level landing pages. $649/month. No retainers. No minimums.
BrightLocal and Semrush show you dashboards. Untap Web does the work — GBP management, citation cleanup, schema, and county landing pages — every month, in markets we actually serve.
DIY dashboard
Full service
What You Get
GBP setup once
Managed monthly
GBP Management
Listings broken
50+ synced
Directory Health
AI search: zero
Built for both
AI + Google
BrightLocal and Semrush sell software. Untap Web is a real agency serving Midwest markets. We know the competitive landscape in Cook County differently than in Sedgwick County — because we're here.
AI answer engines now surface local businesses for service queries. We structure your data — schema, GBP, AEO content — so ChatGPT, Perplexity, and Google's AI Overviews cite your business alongside the traditional Map Pack.
Every Growth plan client gets programmatic county-level landing pages enriched with census data — population, income, top industries. Each page targets a real local-intent query. National agencies don't build this.
Most agencies set up your Google Business Profile once and walk away. We manage it monthly: posts, photos, Q&A, service descriptions, and category optimization — the signals that move Map Pack rankings.
Local SEO is included in the Growth plan at $649/month. No retainer negotiations, no project minimums, no surprise invoices. We publish the number because we stand behind the value.
When someone asks ChatGPT or Perplexity “who's the best plumber in Cook County,” the answer pulls from structured data, review signals, and authoritative local content — the same signals that drive Map Pack rankings.
Untap Web builds for both channels simultaneously. Our schema markup, GBP strategy, and AEO content ensure you're cited by AI assistants and ranked in the Map Pack — while most local agencies are still optimizing for 2022.
Learn about our AEO serviceMap Pack rankings
GBP optimization, citation signals, proximity
AI citations (ChatGPT, Perplexity)
Schema markup, AEO content, E-E-A-T signals
Google AI Overviews
Structured data + authoritative local content
Organic local results
County landing pages, on-page SEO, internal linking
Available in the Growth plan. Local SEO requires the full-site foundation — you can't rank a profile without a site that backs it up.
Google Business Profile
Citations & Schema
Content & Pages
Most local SEO agencies quote $500–$2,000/month retainers after a discovery call. We publish the number and let the work speak.
$649/mo
Web design + Local SEO + AEO
One subscription. One invoice. No retainer negotiation.
Get a Free Audit →No setup fees. Month-to-month after year one.
Need the website only for now?
View the Stand Up plan — web design from $249/mo →Each county page targets local-intent queries specific to that market — enriched with census data so search engines and AI assistants understand exactly who we serve and where.
Local SEO without a fast, credible website is a leaky bucket — GBP rankings drive clicks that a slow site loses. AEO without local SEO misses the Map Pack entirely.
Growth plan clients get all three in a single subscription.
Untap Web's local SEO is included in the Growth plan at $649/month — no setup fees, no retainer surprises. That covers Google Business Profile management, schema markup, citation audits, county-level programmatic SEO pages, and a monthly content strategy. We publish pricing openly because transparency is a ranking signal and a trust signal.
Most clients see measurable improvement in Google Maps visibility within 60–90 days of GBP optimization and citation cleanup. Organic rankings for county-level service pages typically move within 3–4 months. Local SEO is compounding: the longer you build, the harder it becomes for competitors to catch up.
Our Growth plan local SEO includes: Google Business Profile setup and ongoing optimization (categories, services, photos, posts, Q&A), LocalBusiness JSON-LD schema on every page, citation audit and cleanup, county-level programmatic landing pages with census-enriched local content, on-page SEO (semantic headings, meta tags, internal linking), monthly AEO blog content, and quarterly strategy reviews.
Regular SEO targets the blue-link organic results. Local SEO targets Google's Map Pack and the local knowledge panel. The ranking factors are different: proximity, Google Business Profile completeness, review signals, citation consistency, and local landing pages. Untap Web builds for both — your site ranks in the links and your GBP ranks in the pack.
Yes — GBP management is a core component of the Growth plan. We handle category selection, service areas, products/services descriptions, weekly posts, photo strategy, Q&A monitoring, and review response guidance. GBP is the single highest-leverage local SEO asset for most small service businesses.
AI answer engines like ChatGPT, Perplexity, and Google's AI Overviews are increasingly the first stop for local service queries. They pull from structured data, review signals, and authoritative local content — the same signals that drive Map Pack rankings. Untap Web builds for both: our schema markup and AEO content strategy ensure you're cited by both traditional search and AI assistants.
Reviewed by Chris Melson, Founder & CEO
Free Local SEO Audit
We'll review your GBP, citations, and local presence — and send a custom proposal within one business day. No commitment required.
Get a Free AuditNo setup fees. No surprise invoices.