AEO & AI Visibility
Your business gets cited by ChatGPT, Perplexity, and Google AI Overviews before your competitors are even indexed.
Midwest Web Design & Local SEO
Your local business,built for howpeople search today.
Rank higher on Google, get cited by ChatGPT, and convert visitors into calls. One predictable monthly subscription, no setup fees, no project billing.
Guaranteed Lighthouse scores
95
Performance100
Accessibility100
Best Practices100
SEOServices
Everything your local business needs to rank and convert.
Web design, SEO, AEO, hosting, and local search: handled end-to-end. You run your business; we make sure customers find it.
Custom Web Design
You get a fast, conversion-focused site on enterprise-grade infrastructure. Not a theme, not a page builder.
Local SEO & GBP
You rank in the local maps pack. Your Google Business Profile stays optimized to drive real calls.
Legacy Site Modernization
Your broken, hacked, or outdated site becomes a 95+ Lighthouse score performer: same domain, fresh foundation.
Included in every plan
Secure Hosting
Uptime, security patches, and SSL: handled.
ADA Compliance
Accessible design built in, not bolted on.
UX/UI & Digital Strategy
Every layout decision is tested against one question: does this turn visitors into calls?
CRM Integration
Leads connect to Jobber, MarketSharp, ServiceTitan, and more. No manual entry.
Zapier · direct API · webhook
Also available
Social Media Management
Custom engagement, scoped and priced separatelyCustom engagement, scoped and priced separately.
Ask about socialThe Difference
Specific, verifiable reasons to choose us.
Every agency claims “high quality.” These are specific, measurable claims. Check them before you spend a dollar.
<1sLargest Contentful Paint
Enterprise architecture. Local business price.
We build on Next.js deployed to a global edge network: the same stack powering major consumer brands. Not WordPress themes. Not shared hosting. When your site loads in under a second from anywhere in the Midwest, that is architecture, not luck.
Google AI OverviewsChatGPTPerplexity
Built for AI search from day one.
Google's AI Overviews, ChatGPT, and Perplexity now answer local searches directly, with no click required. Every site ships with structured JSON-LD schema that these engines read and cite. Your competitors are still optimizing for 2019.
$0Setup fees, ever
We only win if you stay. So we make sure you want to.
A subscription model means our incentive is your results (rankings, Core Web Vitals, conversion rates), not a one-time invoice. We measure what matters because we come from environments where measurement was non-negotiable.
20+Years enterprise experience
One experienced operator on every project.
Chris Melson personally reviews every project. The strategy, architecture, and content decisions reflect two decades leading high-stakes programs at global financial enterprises, applied to the measurable problem of making your local business more findable online.
The Process
From first contact to live site in 2–4 weeks.
- Get your free bid
Tell us your goals.
Fill out a 3-minute form. We review your site, your market, and your goals, then reach back within one business day. Most clients pick a plan directly; custom scopes get a written quote.
We build. You review.
Once you subscribe, your site is live on a private staging URL within 2–4 weeks. You review every detail before anything goes public. We iterate until it is exactly right, then flip the switch.
Typical launch: 2–4 weeks
We Keep Working. Every Month.
Post-launch is where most agencies vanish. Growth-tier clients receive monthly SEO and AEO strategy, GBP management, and a fresh content post every month.
Ongoing · Growth plan
Explore
See the work. Get the answers. Meet the founder.
The Showroom
See the work.
Real client sites with verified Lighthouse scores and detailed architecture breakdowns. Performance-first builds across the Midwest.
95+Lighthouse
<1sLCP
EdgeDeployed
See client sites
Blog & AnswersGet the answers.
Real answers to real questions: What is AEO? How does subscription pricing work? What makes a 95-score site different?
Read the answers
AboutMeet the Founder.
20+ years at global enterprises like LSEG and Thomson Reuters. Now applying that experience to local business sites across the Midwest.
Read the founder's story
Start Here
Ready to rank higher and get cited by AI?
Fill out a 3-minute form. Hear back within one business day. No obligation.
FAQ
Pricing, ownership, and SEO: answered directly.
How much does a small business website cost?
At Untap Web, small business websites start at $249/month with no setup fees on an annual subscription. Our Stand Up plan includes a custom ~5-page mobile-first website, secure hosting, SSL, and basic SEO/AEO setup. The Growth plan at $649/month adds advanced SEO, Google Business Profile management, and a monthly strategy blog post. For enterprise builds or complex integrations, we offer fully custom pricing. There are no surprise invoices: just one predictable monthly rate.
How long does it take to build a website?
Most Untap Web projects launch within 3 to 6 weeks from project kickoff. Our streamlined onboarding process means we can move fast without sacrificing quality. Complex or enterprise-level builds may take longer depending on scope.
Will I own my website if I cancel my subscription?
Untap Web operates on a Website-as-a-Service (WaaS) model. The platform, hosting, and built site remain on Untap Web's infrastructure for the duration of the subscription (this is what keeps the monthly cost a fraction of a traditional build). Your content (text, images, branding, and domain) belongs to you at all times and is yours to take if you ever leave. If the subscription lapses, site access ends. This model keeps our incentives permanently aligned with your success: we only win when you stay because it's working.
Does my website come with SEO included?
Yes. Every Untap Web site includes foundational on-page SEO setup: semantic headings, clean URLs, meta tags, structured data, alt text, internal linking, and mobile-first performance optimization. Our Growth plan adds advanced SEO/AEO strategy, Google Business Profile management, and a monthly SEO blog post. We target both traditional search engines and AI answer engines like ChatGPT and Perplexity.
What is AEO and how is it different from SEO?
AEO stands for Answer Engine Optimization. While traditional SEO focuses on ranking in Google's blue link results, AEO focuses on getting your business cited by AI tools like ChatGPT, Perplexity, Google's AI Overviews, and voice assistants. Untap Web specializes in both: we structure your content and schema so that search engines and AI assistants can confidently surface your business as the answer to local queries.